Board of Directors

Graham Keys Chairman
Graham Keys, B.Ec, ACA, MAICD (Dip), FSIA
Chairman & Non-Executive Director since September 2005


Mr Graham Keys was appointed Chairman of Brand New Vintage Ltd on 1 September 2005. Graham has extensive corporate and management experience within a number of public and private enterprises. He is a former corporate finance partner of Ernst & Young. During his period with Ernst & Young, Graham was the project leader on a wide variety of corporate advisory assignments, in all industries, for small to large public and private companies. He has experience as an Executive Director, and subsequently Managing Director, of a publicly listed company, as the Chief Executive Officer of two large private companies and has been Chairman and/or Non-Executive Director of several public listed companies. Graham formed Norvest Corporate Pty Ltd, a specialist corporate advisory firm in April 2000 and is the current Managing Director of that company.

Sam Atkins Managing Director
Sam Atkins, B.Comm, GAICD (Dip)
Managing Director & CEO
since November 2003

Mr Sam Atkins holds a Bachelor of Commerce degree from the University of Adelaide and is a Graduate of the Australian Institute of Company Directors (GAICD). Sam brings extensive wine industry experience to the position. Prior to joining Brand New Vintage Ltd. Sam was Managing Director of Next Generation Wines (NXG) Pty Ltd which was acquired by Brand New Vintage Ltd in August 2002. Whilst with Brand New Vintage Ltd, Sam has held the roles of General Manager of Trading, General Manager of Xanadu Adelaide Hills and Managing Director of Brand New Vintage Ltd and now also CEO. He also held senior sales, marketing and business development roles within the international division of BRL Hardy Ltd. Sam maintains a shareholding in the boutique private wine company; Fox Gordon Pty Ltd. Sam has been a Director since November 2003.

Theo Eversteyn
Theo Eversteyn
Non-executive Director since December 2006

Mr Theo Eversteyn is a Director of Norman G Clark Asia Pty Ltd, Chairman for Valcorp Fine Foods Pty Ltd since July 1998 and Endeavour Vineyards Pty Ltd since August 2002. Theo has been a Director/Chairman on many boards including Gale Pacific Ltd and its two subsidiary companies, a Director for The Victorian Alzheimer’s Association and a Director of Bentleys MRI. Theo has a strong accounting background and an extensive history and knowledge in the wine and food industry. Theo was appointed as Director of Brand New Vintage Ltd on 14 December 2006.

Frank Kraps
Frank Kraps, B.Comm, FAICD
Non-executive Director since July 2008

Mr Frank Kraps holds a Bachelor of Commerce Degree  from the University of Melbourne and is a Fellow of the Australian Institute of Company Directors.  Frank has had extensive experience in the food and beverage industry including directorship of private companies and ownership of retail liquor outlets.  In the past Frank has held several accounting positions within the food and beverage industry including Chief Financial Officer of the Casama Group Pty Ltd, which is the parent company for the leading national wine distributors, red+white and Mezzanine.    Since this time Frank has taken up the position of Chief Executive Officer of the Casama Group Pty Ltd. Frank was appointed as Director of Brand New Vintage Ltd on 25 July 2008.